Technology

Picular: the Google of colors that will change the lives of graphic designers

Not always easy when working in the graphics to find the ideal color. Many tools are being developed, in physics or digital, to help designers find the perfect color palette to carry out their project. And today, we want to introduce you a new tool which caught our attention.

In Sweden, the digital agency Future Memories developed Picular : a website that simply presents itself as the "Google colors ". The principle is extremely simple: you just need to type any word to see dozens of colors appear immediately to inspire you. In short, if you type "Ocean", you will see appear on the screen different shades of blue, with the different hexadecimal codes associated.

To carry out its mission, Picular analysis in real time the colors in relation to the keywords you enter to offer the color palette most faithful to your search. An excellent tool that we propose you to try immediately by yourself in clicking here.

Credits: Picular

Credits: Picular

Credits: Picular

Credits: Picular

Credits: Picular

Credits: Picular

Credits: Picular

Credits: Picular

Credits: Picular

Credits: Picular

Imagined by: Picular

Video: Annie Atkins. The secret world of graphic design for filmmaking (October 2019).

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