Pub / Marketing

He reveals his life to passers-by in the street to raise awareness about the use of social networks

Now, social networks are an integral part of our daily lives. It's simple: in ten years, Facebook, Twitter, Instagram, Youtube and Snapchat (to recite nobody else but them) have managed to attract billions of users around the world.

Today, we are all on social networks and for many, we used to post large and small time of our life. But do not forget that these online platforms are public and that more or less anyone can use your data to make you wrong.

In Swedento raise awareness of this phenomenon and make users more aware of the data they share on social networks, Swedish Civil Countingencies Agency and the agency Office have set up a street marketing striking. In the street, a man settled down and started, equipped with a megaphone, to tell his life to the general public.

Amazing awareness of the protection of your data on social networks 🖥

Also accompanied by a screen, he takes the opportunity to unveil intimate photos of his family. He then introduces his wife, his children, his valuables and he informs the public that he will leave very soon on vacation. A boon for burglars, no ?

As you have understood, through this operation, this organization wishessensitize Internet users personal data they disclose about social networks. After all, since you would not dare to do it on the street, so why do it on the web? A variation of this campaign was also imagined at a bus shelters that you can discover here.

Credits: Swedish Civil Contingencies Agency

Credits: Swedish Civil Contingencies Agency

Credits: Swedish Civil Contingencies Agency

Credits: Swedish Civil Contingencies Agency

Credits: Swedish Civil Contingencies Agency

Credits: Swedish Civil Contingencies Agency

Imagined by: Swedish Civil Contingencies Agency and Office

Video: Demi Lovato: Simply Complicated - Official Documentary (October 2019).

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