If you spend some time on Twitter, you may have seen the hashtag emerge yesterday # BalanceTonMétro. Originally, a campaign imagined by Anais Leleux and illustrated by the twittos @Sam_bgn which aims to address the terrible subject of sexual harassment In public transports.
Posters hijack the name of some subway stations to open the eyes of Internet users and force is to note that the hooks are punchy.
The same morning, a small group of feminist activists met in the Paris metro to protest against the lack of action of the RATP on the subject of sexual harassment. The digital campaign # BalanceTonMétro is therefore in continuity and beyond the rather prominent posters that have turned all day on the networks, Anaïs Leleux invites women to share their stories by reusing the hashtag.
In parallel with this morning's action at the RATP headquarters, a series of posters were made with @AnaisLeleux and other activists to denounce harassment in transport. Do not hesitate to use them to share your testimonials with the #BalanceTonMetro pic.twitter.com/dDlA8xAClo
- Sam (@Sam_bgn) April 24, 2019
Hope the impact of this campaign social media helps to change mentalities and put in place real measures against this terrible scourge. We let you discover below the visuals of the campaign and we invite you to visit the hashtag #BalanceTonMetro to discover the testimonials.
Imagined by: @AnaixLeleux and @Sam_bgn